Thought Leadership

Creating lifetime value for customers

Having a steady stream of customers is fine, but how do you ensure customer loyalty for a lifetime? Customer Lifetime Value (CLTV) measures just this. By examining customer value – not just in the present day, but over a period of around 20 years – businesses can better retain regular,...

Security Services

Is your privacy secure

A few years ago, a privacy crusader and employee of the US government released documents that showed how the US systematically spied on its own citizens. This was on the premise that profiling internet and social media users could help stop the next big terrorist attack. Since this big...

Infra Services

Best Practices in InfraSupport Management

Infrastructure Monitoring is the key to effective management for any enterprise in today’s hyper connected world. With the advent of new technologies and their associated threats, risks and vulnerabilities, it is vital to have a monitoring tool in place which can alert you on time and...

Analytics

The C-suite loves big data

Big data, Analytics and BI are terms that excite the C-suite executives. Leaders of Fortune 1000 companies make efficient use of big data to do their jobs effectively. The following stats prove why big data is indeed BIG and cannot be ignored.

Infra Services

Is your Incident Management as fast as the Incident?

The world is now hearing about how IT automation can transform complex IT processes and workflows. Something that we don't tend to hear too often is how this powerful tool can also be used to modernize other primary IT functions. An effective implementation of automation in Incident...

Marketing

Analysing your digital reach

Numbers play a major role in an organisation; be it sales, delivery or marketing. Metrics that talk what you as an individual achieved, your team's performance and your company's growth plays a vital role in determining your way forward. Everyone in the organization from the C-level...

Tech Support

Do you know your customer?

There are different traits and characteristics that human beings exhibit. I would like to classify customers in 5 categories. Understanding them and serving them becomes imperative for enterprises. Customer service agents and tech support engineers should be fast in analysing the type...

Cloud Services, Internet of Things

Track your run...Track your sleep... also track what happens to YOUR data

I bought my first wearable fitness tracker not just out of sheer curiosity but also to track my "Fitness Regime", this little over a year ago and fitness trackers were all the rage. Before you pigeon hole me and call me a fitness addict who keeps track of calories consumed, calories...

Tech Support

Automate! But please don’t automate!!

Isn't this title an oxymoron? If you are still thinking that something is wrong with the title, you should read this post to have clarity.

Security Services

The Insecurity of Things

Cyber-attacks has grown leaps and bounds in the last one year in the IoT world. Many IoT devices lack stringent security measures and this makes it easy for the cyber attackers to exploit the vulnerabilities. Some of the classic cyber-attack cases that has happened in the recent past...

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